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McBreen Marketing Has Been Named a Top Seattle Web Design Firm
McBreen Marketing has been providing high quality digital marketing services to clients just like you in Seattle since 1995. And today we’re excited to announce our designation as a Top Local Agency in...
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Step 4 to Small Business Marketing Success–Create a Total Online Presence
When I first sit down with a client they almost always want to focus on one thing, their website. This makes sense because a business’s website is the most important tool in their marketing system,...
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Step 5 to Small Business Marketing Success–The Magic Lead Generation Trio
If you’ve followed along with my series detailing the 7 Steps to Small Business Marketing Success you’ve defined your ideal customer, have started on effective strategy, and have a content calendar. If...
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Step 6 to Small Business Marketing Success–Make Selling a System
Do you know the fastest way to dramatically improve your marketing? The quickest route to growing your business? If you guessed having a good sales process you win a gold star. Congrats. So how is your...
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Step 7 to Small Business Marketing Success–You Must Live By the Calendar
Would you like to know what I consider the most important step to achieve marketing success? Well, it’s really not a step. It’s a mindset. I firmly believe that in order to reach a certain level of...
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The Most Crucial Step in Marketing Your Business
Back in August Seth Godin wrote about “Marketing in four steps.” Like a typical Seth Godin post, it was concise but weighty for such a short post. And it was about marketing in four easy steps. For...
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The 3 Rules of Small Business Storytelling
If you want someone to buy from you, you must first earn their trust. To trust you they have to first know and like you. So, how do you get them to like, know, and trust you? By telling an ongoing...
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What a Plumber Can Teach you About Story
What can an old school plumber teach you about telling your business’s story? A ton. Mark Schaefer published a video detailing some important social media marketing lessons from his grandfather. As a...
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4 Ways to Use Story in Your Marketing
Storytelling. You’ve read about it 1,001 times and it’s a buzzword you can’t get out of your head. You feel that one more mention of “story” might send you into a tizzy. I feel ya. It’s in vogue to...
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We Have a Free SEO Report Card for Your Small Business
Creating a complete online presence is one of the 7 Steps to Small Business Marketing Success. And your website is probably your most important marketing tool. It’s your center. And you should work to...
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How to Use Storytelling in Your Small Business Marketing
Today’s post is short, sweet, and to the point. It’s about applying the concept of storytelling in your everyday marketing. Many small business owners have a difficult time understanding how to use...
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How to Hook Customers With Story
What does your customer really want? When it comes to marketing your services effectively, there is no substitute for story. This is because story done right appeals to your customers like nothing...
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How to Clarify Your Marketing Message (the Easy Way)
How can a small business owner like you use brand clarity to improve your marketing message? Truth be told, it’s not so hard, so today’s post is short, sweet, and to the point. Here is how your small...
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What is the Key to Ranking Your Local Business in Google?
For a local business, showing up on page one of Google is a crucial part of staying in business. Appearing in Google’s 3-pack (the businesses you see in the Google map box when you do a search) can be...
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Google Is Your New Business Card (So Control What People Find About Your...
If you do an online search for your name or the name of your business, what you find on page one of Google represents how most people see your brand today. It doesn’t really matter if your favorite...
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Your First Step to Marketing Success? Be the Guide.
If you’re a business owner trying to improve your marketing, you should pay attention to story structure. Why? Well, let’s use a movie as an example. Most successful movies follow an age-old story...
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McBreen Marketing Has Been Named a Top Boulder Web Design Firm
McBreen Marketing has been providing high quality digital marketing services to clients just like you since 1995. And today we’re excited to announce our designation as a Top Local Agency in Boulder,...
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Where Do You Want Your Business to Go?
Stop. Take a few minutes and think about the future of your business. How do you envision your business in three, five, 10 years? How will it transition? Grow? Thrive? You done? Great, now focus on...
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The Game of Thrones School of Branding
I’m a fan of George R.R. Martin’s series of books, A Song of Ice and Fire, better known to the wide world as the HBO vehicle, “Game of Thrones (GOT).” Even if you’ve never watched the show, you’ve...
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McBreen Marketing Has Been Named a Top Boulder Digital Marketing Agency
We are excited to announce our designation as one of the top digital marketing agencies in the Boulder, Colorado area by UpCity. The team at UpCity, an online marketplace that connects businesses with...
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